November 2, 2009

Call of Duty Modern Warfare Ad Is Awesome, Has No Game Footage

This new TV spot for Call of Duty: Modern Warfare 2 was just released and I think it's hilarious. It's a reflection of exactly the dialogue that goes on between two friends who have just bought the game. The extended spot has virtually no game footage other than what you can see over the second guy's shoulder on his TV. It's pretty cool considering that lack of in-game shots. It does just as good of a job selling me on the game as a in-game, explosion-packed rocket-fest would have.

This is basically what happens between my roommates and I - except I guess we're even more pathetic since we're in the same house speaking on Xbox live headsets to one another... The spot does jump the shark a little at the end, but I was laughing enough already so I'm still entertained.

2 comments:

Mufasa said...

That commercial told me absolutely nothing about this game other than that I want a copy. Oh, good news... SundayHop is on my Google Reader now

JayPwn said...

Haha, I think is does a great job of connecting with the people who will be playing the game - it sells without pushing the game, just making that connection with people. Great ad. Thanks for reading!